Blogging profession is a very creative and useful profession , Many new people are joining blogging each and every day, Many for money and many for their passion (this rate is very low). So ,all the newbie bloggers who enter in the world of blogging think that SEO(Search engine Optimization) is some kind of Magic which they can do very easily and this is very first reason they fail in the Blogging carrier and get their blog penalized by Google.
But there is a chance that they stop playing tricks with Google and start doing hard work which is a key of success in the world of Blogging.So they search on Google or contact to the senior Pro Bloggers for help in learning the basics and White Hat tricks of SEO,Which is a Good thing for taking their blog at the top of Search engine Ranking.Or they just try to do some nasty tricks to take their blog at the top of SERP(Search Engine Results Page), But Google and any other search engine is more faster than newbie bloggers,Google caches that Blog and DE-Index or whether Black List that blog which result in the ending of carrier in Blogging for that Newbie Blogger.
Top Of google results page
So today i am going to explain you some basics of Search Engine Optimization for taking your Blog to the top of Search engine Results.
On-Page Search Engine Optimization:
On Page SEO includes all the techniques which are done to make your site more readable by your readers and Search Engines. Some of the tips are here:
- Make your Blog Content more prominent by using opposite color scheme in fonts and Background of your website , for example if the background color of your webpage is white than try to have block color for text of your Blog.
- Inter-link your relevant Posts by relevant keywords: This includes interlinking the blog posts such as if i have written an article on “how to register a domain name for your Blog”.And after some days I write a post on a title “How to buy a Choose a best host for your website” and some days later than that when i will write a blog post on the title “How to setup a Word Press Blog” than I will inter link these posts by giving a Permalink to the other post in the relevant Keywords. This makes your Blog’s Structure Internally strong.
- Relevant Page Title: When ever you open a web page you can see a line of text written at the tab,that is called Page title. use very relevant Page Titles to optimize that page fro users so that user will be able to know about the page or post just by taking a look ate the title.
- Meta Tags: Meta tags are very important for your Blog post to be crawled,Indexed and ranked in a search engine, So make it good enough for the search engines to get higher Rank in Search engine Results.
- H Tags : Make sure that you have divided your Blog post in different parts by dividing it into sub headings and headings by using H tags ,Which is very important for the user to read and understand every part of your Blog post.
- ALT Tags: ALT tags are very important to tell the search engines about the images used in the Blog post.
Off page Search engine Optimization:
Off page Optimization also plays an important role for ranking your Blog higher in the Search engines.Off page Optimization can also be used to make your Blog much more Popular in World Wide Web. There are many techniques which are used for Off page Optimization but we are going to discuss only few here because i am sure that we will drill down deep later in any other Blog Post.
- Create Back-links: This is although most popular method which is used by most of Bloggers to get a higher rank in Search Engines.You have to build more Back-links by Blog commenting or Guest Posting.
- Social media Activities: Get your Blog Involved in Social media Activities like Facebook ,Google Plus, Twitter, Pinterest,Stumble Upon,etc for more visibility to the social media users.
Now I think that you have understood that what is basic SEO and will never think that this can be done by some kind of magic.
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